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If youve already got your own affiliate program, are you sending out a regular newsletter to your affiliates? The only reason not to is the extra time it takes. But here are the reasons why you do want to send your affiliates a newsletter on a regular basis:

You can address any questions that seem to come up regularly.
You can update affiliates on any new policy changes, new tools they can
use, etc.
You can update affiliates on new product offerings, new contests, etc.
By staying in touch you stay in their minds, thereby reminding them to
promote your products.

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